We find the commercial accounts coming up for renewal, confirm the person who can actually move them, capture the X-date, the incumbent carrier and the current premium — then put the meeting on your calendar. Every appointment belongs to one producer, and a no-show is replaced, not invoiced.
No contracts. No minimums. No setup fees.
You sit with the owner, partner, CFO or risk manager who can sign a broker-of-record letter — not an office manager who has to take it to someone else. Authority is verified before the time is booked.
Commercial accounts only move at renewal. You set the window you want to be in front of a business — 30, 90, 150 days out — and we only book accounts whose renewal lands inside it.
Every appointment arrives with the class of business, exposure numbers, current carrier, premium band and the reason they're shopping. You start building the submission before you ever dial.
Commercial production is a function of how many qualified accounts you get in front of before their renewal. Everything else — the market, the carriers, your appointments — is downstream of that one number.
A commercial producer's day disappears into prospecting: dialing gatekeepers, hunting X-dates, knocking on shops. We take that off the calendar and give the hours back to submissions, markets and closing.
Set a premium floor and we book above it. No more spending an afternoon on a $1,800 BOP when you write $40,000 contractor programs — the accounts you sit with match the book you want.
Unlike a one-time sale, a commercial account you win keeps paying every year it renews. One mid-size account can cover a year of appointments — and then keep paying for the next five.
A known number of qualified sits per week turns commercial production from a hunting trip into a math problem. You can finally plan headcount, carrier relationships and growth off real pipeline.
| Feature | ProducerScale | Shared Lead Vendors | Offshore Setter Teams | Cold Calling & X-Date Lists |
|---|---|---|---|---|
| What You Receive | A confirmed meeting + full brief | A form fill | A calendar invite | A spreadsheet of names |
| Decision-Maker Verified | Owner, partner, CFO or risk manager | Rarely | Sometimes | You verify it |
| Renewal / X-Date | Captured and matched to your window | Almost never | Sometimes | Often stale or wrong |
| Current Carrier & Premium | On the brief before you dial | No | No | No |
| Authority to Move the Account | Checked for BOR locks | Unknown | Unknown | Unknown |
| Exclusivity | One producer only | Sold to 3-8 agencies | Varies by vendor | List resold widely |
| No-Show Cover | Rescheduled or replaced free | None | Rarely | None |
| Licence & State Matching | Your appointed states only | By state | Loose | Loose |
| Who Does the Prospecting | We do | You do | They do, on retainer | Your producers do |
| Cost Structure | Per qualified appointment | Per lead, shared | Monthly retainer | Producer salary + hours |
| Contracts Required | None | Sometimes | Usually | None |
General contractors and specialty trades needing GL, workers' comp, commercial auto, umbrella and builders risk. Multi-line accounts, bonding needs, and owners who feel every rate increase on the job cost.
Fleet owners running 3 to 100+ power units in the hardest commercial auto market in decades. High premium, real urgency, and owners actively looking for a broker who knows transportation.
Experience-modified employers in staffing, trades, manufacturing and healthcare. When the mod moves the wrong way, the owner wants a conversation — and comp is the easiest door into the whole account.
Apartment, hotel, strip-center and mixed-use owners hit by property increases, deductible changes or outright non-renewal. Motivated buyers with schedules of values and real premium at stake.
Restaurants, retail, offices and service businesses. Faster to quote and faster to bind — the right volume play for a newer producer learning to run a commercial appointment end to end.
Employers above $250,000 in premium with loss history good enough to leave the guaranteed-cost market. Long sales cycle, but the stickiest and most profitable account on your book.
Everything you need to walk in prepared and walk out with a submission — no missing fields, no discovery call to find out whether the account was worth the hour.
Legal and DBA name, plus the name and title of the person who can move the account — the one who will be on the call or across the desk.
Their direct line and email, confirmed reachable, with reminders already sent ahead of the meeting.
What the business actually does, described in enough detail to pick your market and start a submission before the meeting.
The date the account can move — the single most important field in commercial lines, captured on every appointment.
Who holds the account today and roughly what they pay, so you know the premium is worth your time and where the incumbent is weak.
Employee count, payroll, fleet size, revenue, square footage, schedule of values — whichever numbers your class and carriers need.
Rate increase, claim dispute, non-renewal, service failure, growth or an acquisition. The reason tells you how to run the meeting.
A real time on your calendar — in person, phone or video — that the prospect picked and confirmed, not a slot we assigned them.
Which classes you want — contractors, fleets, comp, property, Main Street, captives or a mix. Your premium floor, your X-date window, the states you're appointed in, how many sits a week you can handle, and which calendar to book on.
Our team works commercial owners in your footprint, gets to the decision-maker, and runs the five-point bar: authority, X-date, premium, no BOR lock, right state. Only then does the prospect pick a time on your calendar and get a confirmation.
The meeting lands on your calendar with the full brief attached. You present, you market the account, you bind it — and you keep the renewal every year after. We handle pipeline, you handle production.
One producer with a territory or a floor of them with a sales manager — the appointments are the same, the routing is what changes.
No marketing budget to manage, no telemarketer to train, no afternoon lost to cold calls. Just a set number of qualified sits a week with accounts inside the book you're trying to build.
Route each appointment to the producer who covers that state and class. Property to the habitational specialist, fleets to transportation, Main Street to whoever is ramping. No overlap, no internal conflict.
Most new commercial producers wash out because they spend eighteen months prospecting before they ever quote. Hand them confirmed sits in week one and they learn to run a meeting instead of learning to quit.
If you write one class nationwide — restaurants, trucking, staffing, habitational — we can build entirely to that class across every state you're appointed in, rather than a mixed bag.
We'd burned money on two offshore setter teams. The calendars filled, but half the meetings were with someone who couldn't sign anything and nobody ever had an X-date. What changed here is the brief — my producers walk in knowing the carrier, the premium and the renewal date, so the first meeting is a submission conversation instead of a discovery call.
The premium floor is the whole thing for me. I write contractor programs in the $30k to $150k range and I was drowning in $2,000 BOP referrals from everywhere else. Setting a minimum and actually having it respected means every sit on my calendar is an account I'd want on my book.
Transportation is a hard market and fleet owners are getting called by everybody, so I expected the show rate to be terrible. It hasn't been — and on the handful that did fall through, they rescheduled or got replaced without an argument. That's the part I didn't expect from an appointment vendor.
Start with a test block of appointments. Tell us the classes you write, your premium floor, your X-date window, the states you're appointed in and how many sits a week you can handle — we'll come back with what that looks like and book the first ones.
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